Marketing

Marketing The Brand/Product: 1.Attributes: The attributes argon the harvestings primary characteristics, both(prenominal) bodily and functional. They are what the consumer might recognize first some the result through the five senses. The physical attributes are what study the product what it is. They are wander, texture, package, contents, variety and price. The functional attributes are shown by how the products work. They imply sun protection, moisture for the skin and an attractive promotion. 2. Benefits: Benefits are what the certain product attributes can do for the consumer.

It is important to study these benefits contrary from the contestations. Each physical attribute possesses certain benefits that remunerate the consumers wants. The scent of our product is what makes our practical application so different. None of our challenger brands have a scented sun tan application on the market that is targeted at our segment; the only fork is Coppertone Kids varieties (5). Our loti...If you want to get a full essay, order it on our website: BestEssayCheap.com

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